Uneeda Biscuit Vintage Sign
by Stuart Litoff
Title
Uneeda Biscuit Vintage Sign
Artist
Stuart Litoff
Medium
Photograph - Photograph
Description
A vintage Uneeda Biscuit sign painted on an outside brick wall in Roanoke, Virginia.
The National Biscuit Company began in 1898 with the merger of various bakeries throughout the country, and it started marking all of its merchandise with the emblem of an oval topped by a cross with two bars. The Company also decided to introduce a new line of biscuits, and chose the ordinary soda cracker, but gave it an unusual octagonal shape and packaged it in a special protective container, its patented "In-er-Seal" waxed paper lining to retain freshness. It named the product The Uneeda Biscuit, and it was the National Biscuit Company's first packaged cracker.
After many years, the National Biscuit Company changed its name to Nabisco and eventually discontinued the Uneeda Biscuit in 2009, after over 110 years, over concerns that the product was not sufficiently profitable.
Uploaded
September 6th, 2016
Statistics
Viewed 4,246 Times - Last Visitor from Fairfield, CT on 04/19/2024 at 1:48 PM
Embed
Share
Sales Sheet
Similar Images
Comments (351)
Recently Viewed
